Marketing + Optimization
Getting noticed on the Internet is not
about being loud – it’s about being smart.
Choosing the right channels, knowing when to speak and when
to listen and becoming more in tune with your audience.
Our Capabilities
+ Integrated Internet marketing communications
+ SEO (Search Engine Optimization)
+ Paid search advertising
+ Local search
+ Email marketing
+ Social media marketing and networking
+ Lead generation, scoring and nurturing
+ Promotional microsites and viral marketing
+ Online display ad campaigns
+ Online reputation management
+ Ongoing campaign support
+ See examples of our work.
The ultimate success of your Web depends on how well you communicate through the clutter. An organized site using a Web content management system is a start, but there’s more to consider. Best practices for image title tags and active link building, for example, can ensure your site is optimized so search engines can easily crawl and index the site.
In addition to a well-formed page for search engines, we can help you develop online marketing programs that use pay-per-click ads, email marketing, and social media to draw traffic to your core site or microsites.
Tools we use and trends we watch:
Google Analytics
Omniture
Web Position Gold
Exact Target
Listrack